The global natural food preservatives market size is estimated to showcase robust growth backed by the increasing demand for clean-label products. This information is published by Fortune Business Insights™ in an upcoming report, titled, “Natural Food Preservatives Market 2021-2028.” The apparent growth in the food and beverages industry is enhancing the demand for packaged foods worldwide, followed by the millennials’ adaptation to the fast-moving lifestyle. According to the data presented by the Index of Industrial Production (IIP), the packaged food market in India grew by 14.4% in 2019. The upward trajectory of the market in other parts of the world as well is expected to boost the application of natural food preservatives.
COVID-19 has been the biggest challenge of all time for businesses globally. The pandemic had come across as a potential threat to the global economy. However, some industries managed to maintain the flow of demand and supply despite the knee-jerking lockdowns. The food and beverages industry, for example, showcased steadiness backed the basic food items listed as essentials. On the other hand, the rising demand for packaged foods amid the pandemic has given a potential boost to the industry’s growth. Moreover, this has benefited the natural food preservatives market as well.
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We have categorized the market on the basis of function, application, and region. In terms of function, the market is divided into antimicrobials and antioxidants. Based on application, it is fragmented into dairy & frozen, confectionery, bakery, and others. On the basis of region, it is segmented into North America, Europe, South America, Asia Pacific, and the Middle East & Africa.
Highlights of the Report:
The report comprises tracking and analyzing competitive developments of these players such as partnerships, mergers & acquisitions, new product launches, and research & development activities. Furthermore, it includes insights on the revenue generated by the key market players, which we have availed through secondary sources such as company websites, corporate filings, annual reports, and investor presentations.
Drivers & Restraints-
Rapidly Increasing Adoption of Plant-based Products to Drive Growth
The increasing adoption of naturally grown plant-based food products is anticipated to drive the natural food preservatives market growth. For instance, as per the data represented by the Information Resources in 2019, more than 53% of households in the U.S. consumed plant-based food items. In addition, the increasing utilization of ready-to-eat food products with longer shelf life backed by the working-class lifestyle of the urban population is anticipated to bolster the demand for food preservatives.
However, extensive research and development for developing natural ingredients to preserve packaged food items add to their final cost. This makes them an expensive alternative compared to chemical-based preservatives, which may hinder their market growth in the future.
Increasing Demand for Processed Foods in U.S. to Help North America Gain Lion’s Share
North America is anticipated to dominate the natural food preservatives market during the forecast period. The increasing demand for processed food in the U.S. is expected to strengthen the demand for natural food preservatives in the region. For instance, according to the American Institute for Cancer Research, An average diet of individuals in the U.S. comprises more than 50% of processed foods.
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Europe is predicted to hold a significant market share during the projected timeline. The increasing consumption of bread and bakery food items is estimated to enhance the applications of natural food preservatives in the region.
Developing New Products to Aid Prominent Enterprises Reach New Customers
Prominent enterprises operating in the natural food preservatives market are focusing on developing new products using natural ingredients. This will help them expand their product portfolio as well as gain a new customer base. For instance, in October 2019, Chinova Bioworks, an innovative clean-label preservatives startup in Canada, introduced new variants of its natural shelf-life extender, namely CHIBER. The ingredient is extracted from mushrooms.
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